Posted on the 14th of April, 2023.

When it comes to professional photographic lighting equipment, one brand stands high above the rest. That brand is Profoto.

Here at Disruptive Photo we have a vast inventory of top quality lighting equipment. 

When I first had aspirations towards studio photography, I bought into the Bowens eco system. Though I was aware of Profoto it was so far out of my price range that I just ignored it completely.

I built up a very good inventory of Bowens kit including generator packs and heads, but it was not till 2016 that I purchased my first Profoto gear. It was a pivotal decision. I was sold the minute I unboxed the gear and saw the quality of it. Then the quality of the light Wow!!!

For decades, Profoto has been the go-to choice for photographers around the world who demand the best in quality, consistency, reliability, ease of use, and innovation. In this article, we'll explore what makes Profoto simply the best photographic lighting equipment in the world.

Unique Qualities.

One of the unique qualities that sets Profoto apart from other lighting brands is their commitment to producing high-quality, incredibly consistent lighting. Profoto's vast range of light modifiers are specifically designed to produce beautiful, soft, natural-looking light that mimics the effect of natural light. This is thanks to their patented reflective technology, which helps to produce a light that is more even and natural-looking than other lighting systems.

Performance Consistency.

Profoto's performance consistency is second to none. You can be absolutely sure that each shot will be totally consistent, no matter how many shots you take. Rapid succession, thousands of shots in a shoot, it makes no difference, the quality remains consistent throughout. This is due in part to Profoto's high-quality components and build quality. Great effort has gin into ensuring the type of consistency that professionals demand.

Build Quality and Reliability.

Profoto's build quality is absolutely second to none. Each unit is built to withstand the daily rigors of professional use, so you can trust that your kit will not let you down. Profoto's lighting systems are built with the highest quality components that are designed to last, so you can focus on your photography instead of worrying about your equipment.

Ease of Use.

One of the most significant advantages of Profoto is how easy their lighting systems are to use. Their lighting systems are designed with the photographer in mind. With large clear intuitive displays and simple controls that are intuitive and easy to use, so you can get up and running quickly, with direct camera top control on all the “Air” models.

Large Selection of Light Modifiers.

Profoto offers a very wide range of light modifiers, making it easy to find the perfect tool for your creative vision. From softboxes to beauty dishes, umbrellas, and hard reflectors that allow enormous power to be projected or to their range of silky soft light modifiers. Currently over 200 separate light modifiers are available. With their amazingly simple mounting system design, you can quickly and easily switch between different light modifiers to get the perfect look for each shot.

Innovation.

Finally, Profoto is known for its innovative spirit. They are always pushing the boundaries of what is possible in photographic lighting, and their products reflect this. From their patented reflective technology to their superb design, Profoto is constantly finding new ways to make lighting easier, more intuitive, and more effective.

Conclusion.

In conclusion, Profoto is simply the best photographic lighting equipment in the world for a reason. Their commitment to quality, consistency, reliability, ease of use, large selection of light modifiers, build quality, and innovation make them the go-to choice for professional photographers around the world. So if you're looking for the best photographic lighting equipment, look no further than Profoto. It sure as Hell ain't cheap, buy you certainly get what you pay for !!!

Here at Disruptive Photo, we have well over 100 individual items of Profoto kit in our inventory, and believe no other studio in the country has this level of Profoto equipment in it’s in house inventory.

Get in touch and see for yourself what this amazing equipment can do.

Profoto web site. 

Iain Flockhart.